Here is a new series of brief, extracted from the news the past two weeks. Payment, personal finance, futuristic interfaces ... The themes follow current trends, with some "peculiarities".
It is likely that this sector will evolve further before reaching maturity, but it already seems to assume that banks have missed the boat. In their defense, we must admit that the market is still difficult to comprehend ...
Moreover, the open nature of Android makes also to other players to fill any gaps in its main contributor. Thus the French company Inside Secure availability announcement (for late February) a library NFC for Android open source, offering all the standard features of the communication interface and thus opening the door now for contactless payment services.
Besides the undeniable benefits for the security of data and documents of its millions of users, Google also gives with this initiative to the public, greater exposure to the growing demands of protection of personal information and thus contribute to an awareness of healthy Customers on this sensitive subject.
First example, Visa this tool his "management costs", which provides customers with partner banks to set alerts on their card purchases. The consumer can choose the "ceiling" of spending, overall or by category (food, entertainment ...), and by period, beyond which it will receive a mail or SMS reminders.
His goal is to help consumers detect errors, hidden fees, fraud ... in their credit card statements. To do this, the startup is using its analysis algorithms data and operates an intelligence service on the web to identify anomalies "known". To this she adds the ability for users to report all incidents to their own accounts, which are then used to identify similar cases and alert the other "victims".
The solution of the editor, who will be charged to the bank Depending on results, explores the customer payment data (by check, debit card, online ...) and extract typologies of behavior in enabling a very precise targeting of offers of services and products. The aim is obviously to increase sales by offering the most appropriate in each particular case.
As I say regularly, although this approach may seem obvious, very few banks to use the data "hidden" they have on their clients. But if the software vendors begin to integrate their offerings into the analysis, it is hoped that situation is changing rapidly ...
On arrival at the site, visitors saw propose to choose between the submission "Corporate" (very classical) and another for "Gen Y" (for "Generation Y", including young adults) content remaining the same in both cases.
Experience has unfortunately been suspended, the bank did not explain why. It seems to me that the idea was promising, especially since the user could always change its preference. And web technologies today allow such "alternatives" without much difficulty ...
The first announced by Immersion, is a development kit for interfaces "haptic" for Android phones. You certainly know the effects of vibration that "increase" the perception of actions performed on touchscreens of modern phones. The concept "motivation" publisher aims to enrich the user interaction by developing more complex effects and more "immersive" based on the same principle.
Examples of proposed implementation remain the domain of the game (to give the "feel" of an explosion for example) but the principle should interest all developers who want to improve usability of their applications and the "commitment" of their users ...
Finally, reserve a few lines in "Reality Touchscreen " presented by the University of Groningen in the Netherlands, a giant touch screen (10 feet wide) capable of processing 100 "buttons" simultaneous multiple users .
The device is still far from industrialization: you have the time to imagine what you can do!
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